• 1. 
    …………………corporation produces in the home country or in a single country and focuses on marketing these products globally or vice a versa.

  • Global
  • International
  • Transnational
  • None of the above
  • 2. 
    Key controllable factors in global marketing are:

  • Government policy and legislation
  • social and technical changes
  • marketing activities and plans
  • all of the above.
  • 3. 
    Comparative Cost Trade Theory is given by

  • Adam Smith
  • David Ricardo
  • Gottfried Haberler
  • Heckscher Ohlin
  • 4. 
    Globalization refers to:

  • Lower incomes worldwide
  • Less foreign trade and investment
  • Global warming and their effects
  • A more integrated and interdependent world
  • 5. 
    Capitalistic, communistic and Mixed are the types of

  • Economic System
  • Social System
  • Cultural Attitudes
  • Political System
  • 6. 
    The theory of comparative cost advantage is given by

  • David Ricardo
  • Adam Smith
  • F W Taussig
  • Ohlin and Hecksher
  • 7. 
    The Theory of Absolute Cost Advantage is given by

  • David Ricardo
  • Adam Smith
  • F W Taylor
  • Ohlin and Heckscher
  • 8. 
    Subsidiaries consider the regional environment for policy / Strategy formulation is known as

  • Polycentric Approach
  • Regiocentric Approach
  • Ethnocentric Approach
  • Geocentric Approach
  • 9. 
    Ultimately ………………was replaced by the ……………. on 1st Jan 1995

  • GATS, WTO
  • WTO, GATT
  • GATT, WTO
  • IMF, GATT
  • 10. 
    The first phase of globalization started around 1870 and ended with …. .

  • World War I
  • World War II
  • The Establishment of GATT
  • In 1913 when GDP was High
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