• 1. 
    An optimized meta tag includes:

  • Keywords
  • Call To Action
  • Unique Selling Points
  • All of these answers are correct
  • 2. 
    What is a backlink strategy?

  • External links arriving on my website
  • Internal clicks in my site
  • Hyperlinks of my site
  • Technology behind external sources
  • 3. 
    What does anchor text mean?

  • The largest text on a page
  • The visible text which is hyperlinked to another page
  • The most important keyword for a page
  • The visible bolded text
  • 4. 
    A friendly URL is:

  • Short, with recognizable text and date
  • Short, with recognizable text
  • Short, with recognizable text and relevant keywords
  • 5. 
    Which of the elements below cannot be implemented more than once in a page?

  • Keywords
  • H1 Header
  • Anchor Text
  • H2 Header
  • 6. 
    Keyword research allows you to ___________

  • determine which keywords to target
  • learn about your customers interests
  • remove pages from search engine indexes
  • Both a & b
  • 7. 
    What are hreflang tags?

  • To tell search engines what language and country a website is intended to serve
  • To indicate the preferred dialect of a language for a web page
  • To tell search engines what country a website is intended to serve
  • To tell users what language and country a website is intended to serve
  • 8. 
    What is Inter linking?

  • Linking one site to another site
  • Linking internal pages of a website
  • Linking social media content with website
  • All the above
  • 9. 
    What will happen without content in meta description?

  • No meta description will be displayed
  • Google picks a meta description of another page
  • The page won't rank properly
  • Google will extract a text from the page content
  • 10. 
    What is the character length for a Title of the website?

  • 80-90 characters
  • 40-50 characters
  • 150-160 characters
  • 50-60 characters
  • 11. 
    SEO is all about enabling your ________to be found.

  • iphone
  • website
  • keywords
  • location
  • 12. 
    What is a link to a page from another page of same site called?

  • backlink
  • friendly link
  • internal link
  • uplink
  • 13. 
    What is the first thing to do before doing SEO?

  • Create a website
  • Get an html training
  • Define your headings
  • Define a marketing strategy
  • 14. 
    When do you use meta robots "noindex" tags?

  • To block search engines from crawling pages on your site.
  • To stop link juice from flowing to other web pages.
  • To prevent pages from appearing in search results.
  • 15. 
    Which of the following answer is NOT the correct element for image optimization?

  • Optimized image file name
  • Optimized image alt tag
  • Optimized image color
  • Optimized image size
  • Optimized image format
  • 16. 
    What is SEO?

  • Search Engine Organization
  • Search Engine Optimization
  • Search Expert Optimizer
  • So Easy Office
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