• 1. 
    Menurut situs we are social ada sekitar 172 jt pengguna internet di Indonesia, berdasarkan total populasi penduduk indonesia berapa persen kah pengguna internet di Indonesia?

  • 50%
  • 54%
  • 64%
  • 74%
  • 84%
  • 2. 
    What the meaning of RSS in the Social Media

  • Really Smooth Syntac
  • Real Simple Syndication
  • Really Simple Syndication
  • Really Simple Syntac
  • Really Simple Sintonim
  • 3. 
    What is Affiliate Marketing

  • A Bussines Contract With other Individual or Company
  • A Bussines Contract with other Person Bussines & Company
  • A Bussines Contract with other Company & Corporation
  • A Bussines Contract with Other Marketing Company & Individual
  • A Bussines contract with other personal selling
  • 4. 
    Youtube merupakan perusahaan teknologi yang berasal dari Amerika serikat dengan pendiri bernama

  • Jawed Karim
  • Mark Zukenberg
  • Elon Musk
  • Sergey Brin
  • Steve Job
  • 5. 
    Channel art dalam youtube channel personal dimaksudkan untuk

  • Mempercantik tampilan
  • Menambah Subscriber
  • Mecostumize tampilan
  • Menjadi identitas channel
  • Membuat subscriber banyak
  • 6. 
    This social media channel is the most oversaturated and is in decline.

  • Twitter
  • Facebook
  • 7. 
    When writing and creating online content, the entrepreneur should:

  • Proofread the content before posting!
  • Avoid controversial subjects!
  • Hyperlink to sources.
  • The entrepreneur should do all of these!
  • 8. 
    Video is the preferred media for millennials (18-33).

  • True
  • False
  • 9. 
    Demographic of people most likely to be interested in your product or service.

  • Brand awareness
  • marketing
  • market segmentation
  • target market/audience
  • 10. 
    The entrepreneur can use blogs to monitor what others are saying about the industry, the business, and the product. The entrepreneur can also use blogs to:

  • Participate in the discussion by commenting on the blog’s of others.
  • Engage with bloggers who write about the entrepreneur’s industry or products.
  • Shape the conversation by creating and writing a personal business blog.
  • The entrepreneur can use blogs to do all of these things.
  • 11. 
    Percentage of marketing executives who use social media in marketing strategies (marketing mix).

  • 30%
  • 50%
  • Over 70%
  • Over 90%
  • 12. 
    Social media sites started appearing in these years:

  • 1997-1999
  • 2005-2007
  • 2003-2004
  • 13. 
    What methods of social network marketing should a company always use?

  • a. Blogging the only
  • b. Twitter, Blogs, Facebook
  • c. YouTube
  • d. Depends on the company, their product, their audience
  • 14. 
    This is a social media channel for business professionals who typical have higher than average incomes.

  • LinkedIn
  • Reddit
  • 15. 
    What is meant by Brand Management?

  • a. Managing the marketing staff
  • b. Management of the marketing budget
  • c. The company executive management team
  • 16. 
    This is a regularly updated website or web page, typically one run by an individual or a small group that is written in an informal or conversational style.

  • Diary
  • Blog
  • 17. 
    This social media channel is predominately male and consists of user-moderated discussions about specific issues or ideas.

  • Instagram
  • Reddit
  • 18. 
    An interior designer specializing in unique creations for the home would probably benefit best from using which social media channel?

  • Pinterest
  • Twitter
  • 19. 
    In terms of users and monthly visitors, which of the following is the number one social media?

  • Facebook
  • Instagram
  • Snap Chat
  • Twitter
  • 20. 
    This is any online platform that allows people to share ideas, content, thoughts, and develop relationships.

  • Advertising
  • Social Media
  • Publicity
  • Marketing
  • 21. 
    The social media content should be:

  • over 90% promotional in nature to gain the interest of customers.
  • focused on customers, their interests, and their concerns.
  • 22. 
    15. Why is it important to post to a blog regularly?

  • a. It reduces the cost per blog post
  • b. Keep readers engaged and also give search engines content to index
  • c. It gives the social media marketing specialist something to do.
  • d. It allows more chances for the company to put
  • 23. 
    Social media marketing allows businesses to easily measure the success of their promotional strategies.

  • True
  • False
  • 24. 
    An individual who has the power to affect purchase decisions of others because of his/her authority, knowledge, position or relationship with his/her audience in a particular field.

  • Marketer
  • Consumer
  • Influencer
  • 25. 
    Social networks have the enormous information-sharing capacity. As such, they are a great distribution channel for ____________.

  • customer feedback
  • viral content
  • exclusive coupons
  • marketing messages
  • 26. 
    7. Facebook and LinkedIn are the most popular social networks globally.

  • a. True
  • b. False
  • 27. 
    This is by far the largest social media channel and leader in advertising revenue. This channel also reaches large numbers of baby boomers and millennials.

  • Facebook
  • Snap Chat
  • 28. 
    4. One advantage a non–profit has when opening a private social network is

  • a. its tax-exempt status makes the startup cost of a private social network more affordable.
  • b. its supporters tend to spend more time using social networks.
  • c. that it has an immediate user base of people interested in the cause.
  • d. its supporters have a higher tolerance for marketing messages.
  • 29. 
    This social media channel allows users (predominately female) to visually share and discover new interests by posting images or videos to their own or others' boards and browsing what other users have posted.

  • Pinterest
  • LinkedIn
  • 30. 
    An entrepreneur who just started a new website design business and needs to hire several new employees would probably use which social media?

  • LinkedIn
  • Twitter
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